When you have a quality car that delivers on its promises, there really is not much else to do other than sit back and enjoy the spoils, right? Wrong. The executives at Acura still seek improvements and modifications that ensure the absolute success of its entire line. That is why the brand recently assembled a group to determine the best approach to make Acura even better than it already is – that’s what you get for maintaining such high standards. Now, get ready to throw on some gold chains or chomp down on the tail end of a cigar because Acura has called this group the “A-Team.”
Okay, so Erik Berkman, the man promoted to lead the group, won’t be wearing black leather gloves or sending out B.A. Baracus to smash, bash, and crash; however, he has full intentions of using his team to concoct plans that will make the Acura brand the preeminent name among all luxury cars.
Eric Berkman, formerly the president of Raymond-based Honda R&D Americas Inc, was officially promoted by Acura as of last week. He is tasked with overseeing a group of ten of Honda’s finest in its North American operations, including sales, engineering, research and development, purchasing, manufacturing, and quality control. This group will officially convene on April 1st.
We will keep you updated in the coming months as the Acura brand enjoys a period of refreshed and innovative ideas to make them more gorgeous and efficient.
There are, however, many reasons to come enjoy the luxury and performance of the Acura brand today. At Leith Acura in Cary, our brand ambassadors are enthusiastic to show you an expansive inventory of superior vehicles. Should you have any questions in the meantime, feel free to contact us at comments@leithmail.com.